German Students Compete in Global EconomyFirst GEP National Challenge in Germany
Sixty-two students from across Germany participated in the first Global Enterprise Project National Challenge hosted by JA-YE Germany (IW JUNIOR gGmbH Germany) at the Siemens Forum in Munich on 7 February.
The students were divided into 10 teams and had just eight hours to develop a solution to a global problem: "In the future, phones will be equipped with sensors and will know everything about you. How can the phone be used as a device that contributes to a "healthy life"?
They created products with a futuristic outlook taking into account the extent to which they could be implemented in different regions around the world and could meet the needs of future consumers.
The winning team, from Hamburg and Essen-Borbeck, developed an application called “MyHealth” for the 65+ generation to meet their health needs.
Second place was a mobile application with an integrated avatar that interacts with different consumers and was created by the team AVI. Third place went to Vitapack for an application integrating three different products for different age groups.
All the ideas could be implemented globally and sold to different markets. According to Simone Fabry (coach from Astrazeneca) “programmes such as GEP are important to sensitise students to globalisation.”
The winning team will participate in the European GEP Challenge finale in Paris 21st- 23rd of March!
Click here to see the photo gallery of the event
Click here to see the photo book of the event
Updated: 22.02.12 11:35